Web Usage Mining

This project is about mining web usage patterns of my undergraduate college website and finding frequent associated and most probable subsequent page going to be visited by the students/surfers. Finally this information can be used by website manager to improve the website experience for users by personalizing and web reorganizing.

I used apriory algorithm to find out frequently visited and associated web paths students/surfers. The useful pattern we found out was that when students visit home->placements => they will most likely visit 2011-placements page.

The code for the project is available at github